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About Us

Icing On The Ring logo

At Icing On The Ring, we aim to provide the most enjoyable shopping experience possible. Come browse our selection of wedding, engagement and fashion jewelry, pick our brains and get to know the team. We consider ourselves experts, educators and enthusiasts, not salespeople.

Upon visiting our showroom (located in the Los Angeles Jewelry District), you'll meet a knowledgeable sales staff, Graduate Gemologists, and master designers specializing in the production of high-quality diamond rings. We offer a no-pressure shopping environment, perfect for casually perusing fine pieces or crafting the ideal engagement ring for your partner. The Icing crew provides help when you need it, and space and freedom when you don't.

With a wide range of pieces available online and in-store from the top designers in the country, our family-owned and operated shop prioritizes exceptional service, competitive prices, and the most breathtaking bridal, anniversary and custom jewelery on the market.

store interior

How Icing On The Ring First Got its Start


The Rupchian family has been crafting exquisitely designed jewelry for four generations, and store founder Garo Rupchian's American dream began with the opening of what is now known as Icing On The Ring in 1969.

Our History
jewelry family portrait

Meet Our Experts

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